Our Work

The Challenge:

Leads cost ~€38 but rarely became clients — poor targeting made growth hard to plan.

Our Approach:

Rebuild acquisition: clearer offer, economics-based CPL target, buyer-focused funnel.

The Steps:

Refined offer, tested 3 hypotheses, qualified leads via Pixel + Conversions API.

The Results:

€12.70 per lead, 18% converted to clients — 201 deals.

The Challenge:

Repeated campaign rejections kept traffic on hold.

Our Approach:

A compliant funnel aligned with Telegram Ads rules.

The Steps:

Funnel + client project redirect, submitted for moderation.

The Results:

Approved in 72h — live 3+ months, zero declines.

The Challenge:

Organic sales only, no Pixel data or funnel — no profitable path to scale.

Our Approach:

Build the Meta account from scratch for profitable growth.

The Steps:

Cold/retargeting setup, Pixel + CAPI, 30+ creatives, complete audience coverage.

The Results:

416% ROAS — profit from month one, ad spend up 3×.

The Challenge:

A demanding, high-moderation niche with no tested acquisition channel.

Our Approach:

Reinvested growth — every dollar earned went back into ads.

The Steps:

227 campaigns at once, weak angles paused, winners scaled.

The Results:

$40K monthly revenue from a $5K launch — 8× capital growth.

The Challenge:

High subscriber costs and repeated moderation rejections.

Our Approach:

A conversion-focused channel with review-ready creatives.

The Steps:

Tested 35 creatives, scaled the top 5, refined placements.

The Results:

$1.44 per subscriber — below the $2 KPI.

The Challenge:

Cold targeting cost 833 € per creator — too high for growth.

Our Approach:

Retarget competitor audiences and buy out their traffic.

The Steps:

Buy out traffic across all competitor channels using our own CPM bidder.

The Results:

73 € per creator — down 10×, with 68 active creators.

The Challenge:

No ad accounts, analytics or data — no paid traffic experience.

Our Approach:

Build Google Ads from scratch, focused on sales over clicks.

The Steps:

Account set up, audiences segmented, conversion tracking installed.

The Results:

First-month ROAS of 419% — $1 spent, $4.19 returned.

The Challenge:

Broad targeting cost $9 per paying user — too high to scale.

Our Approach:

A campaign per channel/bot, with its own UTM and CAC tracking.

The Steps:

Tracked 507 campaigns across 4 segments, pruning each source.

The Results:

CAC reduced to $3 — best source at $0.22.

The Challenge:

Scaling through peak season — the busiest, most competitive period — while controlling spend.

Our Approach:

Performance Max with value-based bidding, reaching 5M+ impressions.

The Steps:

39,049 clicks at a $1.16 average CPC, keeping daily spend profitable.

The Results:

364% ROAS — 2,308 conversions from $45,462 in spend.